Thursday, August 28, 2008

Whie Mile High?

Tonight will be the biggest attempt of community campaigning on the face of the planet. For the people in the crowd, they will register voters, text their friends, make phone cards, and receive cards showing them what to do next.

The Obama campaign has 200 offices in Montana. McCain, only a few. The Ground game matters on election day.

2 comments:

harrogate said...

Will Tester campaign hard for Obama in Montana as well?

And, speaking of Ground game. Debbie Wasserman Schultz, one of your favorite Congresswomen, flatly stated on MSNBC last night that "Obama will take Florida."
Now, one might ask, what else was she gonna say, given her Rhetorical Situation? But still, it was the first time Harrogate had heard such an assertion.

"Hmmmmmn," he said to the television.

solon said...

In the beginning of Summer, the Obama campaign placed a number of paid and unpaid volunteers in Florida for the general election. They have also been advertising.

We place too much emphasis on the media and the television advertising in the political campaigns, probably because of the conventional wisdom about the Kennedy Debates, the Willie Horton Ads, and a few other random comments. It seems that we look for a "point" when someone wins an election. But that is not how elections and campaigns work.

Using the primary as an example, it is the ground game that matters. You speak to a group, persuade them, and then get them out so they can persuade their friends, get people to the polls, and register people to vote. Of course, the media cannot "show" or "televise" this, so they focus on the ads...